Last updated: September 2026
These Terms of Service ("Terms") constitute a legally binding agreement between you ("User", "you", or "your") and StudPulse ("we", "our", or "us") governing your access to and use of the StudPulse platform — an AI-native horse management system for breeding, boarding, livery, riding schools and stud management (the "Service").
By creating an account, accessing the Service, or clicking "I agree", you confirm that you have read, understood, and agree to be bound by these Terms and our Privacy Policy, which is incorporated herein by reference. If you do not agree, do not use the Service.
If you are accepting these Terms on behalf of an organisation, you represent and warrant that you have the authority to bind that organisation to these Terms. In these Terms, "your organisation" means the barn, stud, livery yard, riding school or other equine business whose account you use, and "your clients" means the owners, boarders, riders and other people that organisation serves.
StudPulse provides a cloud-based software-as-a-service (SaaS) platform, delivered as a web application and as an installable progressive web app (PWA), that includes:
We reserve the right to modify, suspend, or discontinue any feature of the Service at any time, with reasonable notice where practicable. Where a change materially reduces functionality you are paying for, you may cancel under Section 13 and we will refund the unused part of any prepaid fee on a pro-rata basis.
To access the Service you must register for an account. You agree to:
An organisation's administrators decide who may join it, what role each member holds, and what data that role can see. If you invite members, you are responsible for their use of the Service and for ensuring that each of them is entitled to access the data their role exposes.
We reserve the right to suspend or terminate accounts that provide false information, violate these Terms, or engage in fraudulent activity.
The Service is priced on a single measure: the number of horses in your account. Every paid size includes every feature, the free tier includes the features described below, and there is no limit on the number of users at any size.
Prices are charged in euro (EUR) or Polish złoty (PLN) according to your billing country and are stated exclusive of VAT and any other applicable tax, which is added at checkout at the rate that applies to you. We issue an electronic invoice for every payment.
Free trial: paid sizes include a 30-day free trial that starts when the account is created. No payment method is required to begin the trial. If no payment has been made when the trial ends, the paid features remain available for a further 7 days, after which the account moves to the free tier. Your data is retained in full: records belonging to features the free tier does not include are hidden, not deleted, and become available again when you pay. On the free tier only two horses stay active, those with the most recent records; any further horses are archived automatically. They are not deleted, keep their records, stalls and agreements, and are restored automatically, up to the size you pay for, when you pay again.
Exceeding the size you pay for: you cannot add horses beyond the size your subscription or trial covers, or beyond two horses on the free tier, until you move to a larger size; restoring an archived horse counts as adding one. Apart from the automatic archiving on the free tier described above, horses already in your account are never locked or removed, archiving a horse (for example one that has been sold or has died) frees its place, and nothing is charged automatically.
Billing: each payment buys one month or one year of the Service in advance, as selected at checkout. You are responsible for providing accurate billing information and for paying all applicable taxes.
Renewals: nothing renews or is charged automatically. Before a paid period ends we send you a reminder; to extend it, make a new payment in Settings → Plan & Billing. A payment made before the current period ends is added on to it, so paying early never shortens the time you have already paid for.
Failed payments: if a payment does not go through, nothing changes: your current period runs to its end date, and you can simply pay again. We do not lock an account over a failed payment. If a paid period ends without a new payment, the paid features remain available for a further 7 days, after which the account moves to the free tier as described under Free trial above.
Refunds: subscription fees are generally non-refundable except where required by applicable law, including EU consumer law rights for consumers. For annual plans, we will consider pro-rata refund requests submitted within 14 days of the initial purchase.
Price changes: we will give at least 30 days' advance notice of any price increase before it takes effect on your next payment.
If you enable online payments, which are available on paid sizes and during a free trial, your clients can pay you through the Service. If your account moves to the free tier, no new payments can be started, but refunds of payments already collected and payments already in progress continue to work. This section governs that feature and is separate from Section 4, which governs what you pay us.
Pre-paid passes and packages. The Service lets you sell your clients passes that are redeemed against later bookings. A pass is a prepayment made to you, not to us. The obligation to honour it, to refund it where the law or your own terms require, and to settle it if you cease trading, is yours alone. We record the sale and each redemption and compute the remaining balance; we neither hold the money nor guarantee the pass.
Bookings by guests. Your public booking page may accept bookings from visitors who have no account. You decide the terms on which you accept those bookings, and you are the controller of the personal data they contain (Section 9).
You agree to use the Service only for lawful purposes and in accordance with these Terms. You must not:
Violation of this policy may result in immediate suspension or termination of your account without refund.
The AI Barn Agent and the other AI-powered features of the Service are assistive tools. By using them you acknowledge and agree that:
Our IP: the Service, including its software, design, trademarks, logos, and all content created by StudPulse, is owned by or licensed to StudPulse and protected by intellectual property law. These Terms grant you no ownership right in the Service.
Your data: you retain full ownership of all data, records, and content you put into the Service ("User Content"). You grant StudPulse a limited, non-exclusive, royalty-free licence to store, process, and transmit your User Content for the sole purpose of providing the Service to you.
What you choose to publish: if you publish a directory listing or a public profile, you additionally grant us a licence to display that material, and to let search engines index it, for as long as you keep it published. Unpublishing it ends that licence for the future; copies already held by third parties, such as search engine caches, are outside our control.
Feedback: if you send us suggestions or feedback about the Service, we may use them without restriction or compensation.
AI-generated output: output generated by AI features from your data is treated as part of your User Content under these Terms. We claim no ownership of it.
Your use of the Service is subject to our Privacy Policy, which describes how we collect, use, and protect personal data. The points that matter most for these Terms:
The Service integrates with and depends upon third-party services, including cloud hosting, AI processing, payment processing, push notification delivery, website analytics, and email delivery. They operate from data centres in the European Union or the United States depending on the service concerned, as described in our Privacy Policy. Your use of a third-party service is subject to that provider's own terms and privacy policy. We are not responsible for the availability, accuracy, or practices of third-party services.
The Stud Directory and the public profile pages display information that organisations choose to publish about themselves. We do not endorse, verify, or take responsibility for any listing, representation, or transaction between a visitor and a listed business.
Reviews. A review may be left by a client who has completed a booking, and it is that client's own opinion rather than ours. The reviewed organisation may publish one reply to each review. We do not remove a review because it is unfavourable; we may hide one that breaches Section 6, that is not about the service reviewed, or that we are required to remove by law. Ratings shown on a profile are calculated from published reviews.
As-is basis: the Service is provided "as is" and "as available" without warranty of any kind, express or implied, including implied warranties of merchantability, fitness for a particular purpose, or non-infringement. We do not warrant that the Service will be uninterrupted, error-free, or free from harmful components.
Not a substitute for professional care: the Service records and organises information about animals. It does not diagnose, treat, or monitor them, and it must not be relied upon in place of veterinary attention or your own observation.
Limitation of liability: to the maximum extent permitted by applicable law, StudPulse's total liability for all claims arising under or in connection with these Terms shall not exceed the total fees you paid us in the 12 months preceding the event giving rise to the claim. For an account on the free tier, where no fee has been paid, that amount is EUR 100.
Consequential damages: in no event shall StudPulse be liable for indirect, incidental, special, consequential, or punitive damages, including loss of profit, loss of data, or loss of goodwill, even if we were advised that they were possible.
What is never excluded: nothing in these Terms limits or excludes liability for death or personal injury caused by negligence, for fraud or fraudulent misrepresentation, or for anything else that cannot lawfully be limited. Nothing in these Terms limits or excludes any right you have as a consumer under applicable law, including your statutory rights under EU consumer protection law.
You agree to defend, indemnify, and hold harmless StudPulse and its officers, directors, employees, and agents from and against any claim, damage, loss, or expense (including reasonable legal fees) arising from: (i) your use of the Service in violation of these Terms; (ii) your User Content; (iii) your violation of any applicable law or third-party right; or (iv) any dispute between you and a third party, including one of your clients, in connection with your use of the Service.
By you: you may cancel at any time. Nothing renews automatically, so cancelling simply means not making another payment: you keep the paid features until the end of the period you have already paid for, and nothing more is charged. You may also delete your account yourself, at any time, from your profile menu → Security → Delete account in the application; the account deletion page sets out exactly what is erased and what has to be kept.
By us: we may suspend or terminate your account immediately, without notice, if you materially breach these Terms, engage in fraudulent activity, or if we are required to do so by law. We may also discontinue the Service on 30 days' notice, in which case we will refund the unused part of any prepaid fee on a pro-rata basis.
Effect of termination: on termination your right to access the Service ceases (when an organisation's account is closed, none of its members can access it), your data is handled as described in Section 9, and Sections 8, 10, 11, 12, 14, and 16 survive.
These Terms are governed by and construed in accordance with the law of the Republic of Poland and, where applicable, the law of the European Union, without regard to conflict of law principles.
EU consumers: if you are a consumer resident in the European Union, you also have the mandatory protections of the consumer law of the country in which you reside. Nothing in these Terms affects your right to rely on those protections or to bring proceedings before your local courts.
Online Dispute Resolution: the European Commission's online dispute resolution platform for consumers closed on 20 July 2025. Consumer disputes may instead be taken to the alternative dispute resolution body competent in your country of residence; in Poland this is the Trade Inspection (Inspekcja Handlowa) and the Office of Competition and Consumer Protection (UOKiK).
Informal resolution first: before starting any formal proceedings, please contact us at support@studpulse.com so that we can try to resolve the matter. We aim to respond within 14 days.
We may update these Terms from time to time. When we make a material change we will update the "Last updated" date at the top of this page and notify you by email or by a notice in the application at least 30 days before the change takes effect. Continuing to use the Service after the effective date means you accept the revised Terms. If you do not accept them, stop using the Service before that date; you will not be charged again.
If any provision of these Terms is held to be invalid or unenforceable, the remaining provisions continue in full force, and the invalid provision is replaced by a valid one that comes closest to its intended effect. Our failure to enforce a provision is not a waiver of it.
For questions about these Terms, to report a violation, or to exercise any of your rights, contact us at:
These Terms and any dispute arising from them are subject to the jurisdiction of the courts of the Republic of Poland, without prejudice to your rights as a consumer under the law of your country of residence.